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LIVELY CROWD 鈥 A huge crowd takes part in the CIBC Run for the Cure event on Sept. 20, 2018. The event started in High Park in Toronto in 1992.

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SHARING A LAUGH 鈥 Participants in the CIBC Run for the Cure event in Toronto on Oct. 6, 2019 have a laugh during the run. The event has raised over $471 million since 1992.

30th CIBC Run for the Cure goes this weekend

The CIBC Run for the Cure takes place this weekend on Sunday, Oct 3.

By Morris Prokop on October 1, 2021

The CIBC Run for the Cure takes place this weekend on Sunday, Oct 3.

The annual Canadian Cancer Society (CCS) fundraiser in support of those with breast cancer features a virtual component this year again as well 鈥 the opening ceremony will be broadcast live on YesTV, and the CCS Facebook and YouTube pages starting at 8 a.m. Yukon time this Sunday.

Rachael Zapp is the Signature Programs Manager with the Canadian Cancer Society. She works on the virtual CIBC Run for the Cure.

鈥淭he Canadian Cancer Society CIBC Run for the Cure is an inspirational day that raises significant funds for breast cancer research and support programs and services.

鈥淚t鈥檚 a five kilometre or one kilometre walk or run and it鈥檚 the largest single day volunteer-led event in support of the breast cancer cause.

鈥淪o this year marks a very special year. We鈥檙e celebrating our 30th anniversary, and we鈥檙e also celebrating 25 years of our incredible partnership with CIBC.鈥

According to Zapp, breast cancer is the most commonly diagnosed cancer for women in Canada. It鈥檚 expected that one in eight women will be diagnosed with breast cancer in her lifetime.

Zapp explains how the CIBC Run for the Cure came about.

鈥淭he event actually started back in 1992 in Toronto鈥檚 High Park,鈥 relates Zapp. 鈥淚t was formed from a group of volunteers that brought together 鈥 approximately 1500 people and raised $85,000 in the first year, which is pretty incredible. Since 鈥92, we鈥檝e actually raised more than $471 million for the breast cancer cause. 鈥

Zapp says there are some differences again this year due to the ongoing COVID-19 situation.

鈥淪o typically in a normal year, we would host events across the country and participants would come to do a one kilometre or five kilometre walk or run. Obviously the pandemic has forced us to pivot our plans. This is the second year we鈥檝e gone virtual, so there will be a virtual broadcast happening on Sunday Oct 3. It will start at 8 a.m. Yukon time.

鈥淥nce again, we鈥檝e transformed the run into a one-of-a-kind experience with both physical and virtual elements so you can actually tune in to our Canadian Cancer Society Facebook or YouTube pages to watch the broadcast.

鈥淔or the first time ever, we are broadcasting on all the YesTV channels across the country, which is very exciting 鈥 in the opening ceremony there will be inspirational stories, a high-energy warmup, and exciting performances. We have three performers lined up. Chantel Kreviazuk and Brett Kissel, as well as drag performer Tynomi Banks, will all be performing for the broadcast Sunday.

鈥淪o it鈥檚 a one-hour celebration, and participants are encouraged to get outside after the opening ceremony, to go for their walk or run 鈥 in their local neighbourhood.

We do have a CIBC Run for the Cure mobile app as well, so you can actually track your activities in the app, and once you track your activity on run day, you can actually earn a finishers medal through our virtual avatars.鈥

鈥淭ypically at a normal event we would have the opening ceremonies, then go for a walk or run and then we鈥檇 finish with the closing ceremonies. Just because of all the different time zones and everything, we鈥檝e opted just to do the opening ceremonies and all of our local social media pages we鈥檒l be announcing our award winners.鈥

The virtual opening ceremony is hosted by YesTV.

鈥淲e have our Facebook and YouTube pages, so you visit the Canadian Cancer Society Facebook or YouTube page, you can stream it on to your laptop, iPad, mobile device, or maybe plug it into a TV, but we kind of encourage all of our teams and participants, if it鈥檚 safe to do so, maybe get together with some of their team members, and 鈥 they watch the hour long broadcast.

鈥淪o there will be an inspirational warmup, there鈥檚 going to be stories from participants of hope, who are people living with breast cancer, or breast cancer survivors, or people who are at high risk for developing the disease 鈥 We have CCS remarks, CIBC remarks, and there will be some performances to get everyone rallied up before they go out for their walk or run.鈥

The participants will be running in their local neighbourhood, as opposed to lining up and racing.

鈥淚f you have a favourite route in your local neighbourhood, or you want to go out for maybe a five kilometre trail run, whether you want to go solo, or get together with some friends or family, we just encourage you to get outside, and get those kilometres in, and support a good cause while doing so,鈥 says Zapp.

Of course, anyone can participate in the event.

鈥淎bsolutely. You can visit cibcrunforthecure.com to learn more. You can sign up or donate. Since we don鈥檛 have a local event page in the Yukon, you can 鈥 look for the 鈥楲earn about My Run. Anywhere. Anyway.鈥 You can sign up as an individual, or form a team.

鈥淲e have our mobile app, we have lots of fundraising tools and resources available on our website, and we actually just launched a new page on our website for all of the event details, so you can have a little read-up about the different performers.

鈥淲e also have an event day guide, which is really exciting, so that kind of shares a bit of the impact that we鈥檙e making, what to expect for the actual virtual event, as well as how to prepare leading up to and on run day. So there鈥檚 some pretty cool resources.

鈥淭here鈥檚 like colouring sheets and little 鈥榩innies鈥, so you can write who or why you鈥檙e participating in the CIBC Run for the Cure. Some posters, and also badges for those participants of hope.鈥

As of Wednesday, there were more than 18,000 people across the country registered.

鈥淏ut we still have three days left, and believe it or not, we tend to get quite a few registrations and the funds pour in in the final days, so we鈥檙e definitely hoping to see that number climb before Sunday,鈥 says Zapp.

There are some options when it comes to signing up.

鈥淪o you can actually choose to make a minimum self-donation of $45 and receive a tax receipt. Or you could commit to raise $150 or more. So if you have some friends, family or colleagues that would be willing to support your fundraising efforts, then that鈥檚 another option. Participants who raise $150 or more before 11:59 p.m. end of day on Sunday will actually receive a CIBC Run for the Cure t-shirt in the mail,鈥 explains Zapp.

Participants will receive the t-shirt after the Oct 3 run.

鈥淥ctober is Breast Cancer Awareness Month, so they can wear it proudly through the month of October if they like,鈥 says Zapp.

鈥淔unds are invested into the best and brightest breast cancer researchers, and we鈥檙e also proud to fund a lot of support programs and services of the Canadian Cancer Society. Some of those include our Cancer Information Helpline, as well as Cancer Connection, which is an online community for people living with cancer, cancer survivors and their caregivers can find connections, share experiences, and exchange information online.鈥

Zapp adds anyone wanting to make a general donation to the cause can do so online or in person at a CIBC branch.

鈥淚f they want to just make a general event donation or if they have a loved one or a colleague or someone participating in the event, they can also make a donation towards their personal or team fundraising effort. 鈥淭ax receipts are automatically issued online. If you prefer to make an offline donation 鈥 by cheque or cash, they can go into their local CIBC branch.鈥滱gain, the CIBC Run for the Cure website address to register or donate is The live opening ceremonies take place Sunday on YesTV, Facebook and YouTube starting at 8 a.m. Yukon time.

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